Today’s security challenges are real and significant. We want governments to detect and disrupt terrorist networks before they inflict harm on our society, our citizens, and our systems of government. We also want to live in countries that respect their citizens’ basic human rights. The tension between security and freedom has become one the most pressing issues of our day. Societies wracked by terror cannot be truly free, but an overreaching government can also undermine freedom.
It is in this context that I want to offer some thoughts on actions by the US Government that in Cisco’s eyes have overreached, undermining the goals of free communication, and steps that can be taken to right that balance, and I do so on behalf of all of Cisco’s leadership team.
Confidence in the open, global Internet has brought enormous economic benefits to the United States and to billions around the world. This confidence has been eroded by revelations of government surveillance, by efforts of the US government to force US companies to provide access to communications of non-US citizens even when that violates the privacy laws of countries where US companies do business, and allegations that governments exploit rather than report security vulnerabilities in products.
As a matter of policy and practice, Cisco does not work with any government, including the United States Government, to weaken our products. When we learn of a security vulnerability, we respond by validating it, informing our customers, and fixing it. We react the same when we find that a customer’s security has been impacted by external forces, regardless of what country or form of government or how that security breach occurred. We offer customers robust tools to defend their environments against attack, and detect attacks when they are happening. By doing these things, we have built and maintained our customers’ trust. We expect our government to value and respect this trust.
I would like to personally thank the entire Global Marketing and Corporate Communications team at Cisco for the amazing work they do!
Because of their tenacity, creativity and dedication to elevating Cisco’s brand throughout 2013, I accepted the Marketer of the Year award for Brand Building on behalf of our team at last week’s Marketers that Matter awards ceremony in San Francisco.
This talented team continues to inspire me, but also our employees, our customers and our partners on a global scale. They have set the bar high for building a brand in an age of the empowered and connected customer, truly bringing the Internet of Everything to life.
Congratulations all around and my GRATITUDE! I am so fortunate to work with such a talented team.
Check out the video below that was part of the winning nomination!
Hamburg will swiftly emerge as the world’s first Smart Seatropolis.
With an advanced, end-to-end network that connects real-time information between urban services and adjacent port operations, historic Hamburg is leapfrogging into the 21st century.
Two weeks ago, I signed an agreement with Hamburg’s city officials to co-develop a framework upon which Internet of Everything services can deliver container loads of new value to both citizens and businesses, especially the Hamburg Port Authority.
The Memorandum of Understanding focuses on how to collaboratively define, develop and deploy inter-linked solutions and services throughout the greater metro-port area – the Seatropolis!
At the 28-square-mile port – the third busiest in Europe – sensor-enabled Smart Parking for large cargo trucks will speed the flow of traffic for both transporters and commuters, as well as reduce pollution from idling engines. With throughput of 139 million tons at the port last year, Smart Parking for trucks – a world first — has the dual benefit of improving supply chain efficiency and the quality of life for Hamburg citizens living, working and visiting just across the mighty River Elbe.
I am extremely pleased to announce Yvette Kanouff is joining Cisco to become leader of our service provider Video Software and Solutions (SPVSS) organization, the home of Cisco’s Videoscape software and solutions for pay-TV service providers and media and entertainment companies.
Yvette is joining Cisco from Cablevision Systems where she was most recently executive vice president of corporate engineering and technology, responsible for the implementation of strategic technology and critical engineering priorities; identifying emerging technology opportunities and driving the development and integration of new products.
Yvette is a terrific leader and I’m thrilled she’s joining our team. As many of you in the industry will know, she was recently recognized with an auspicious 2014 Vanguard Award for Leadership in Science and Technology by the National Cable Telecommunications Association
Prior to joining Cablevision, Yvette served as President of SeaChange where she led their transition from a hardware company to a software company, helping to move the industry towards web centric, open standards-based solutions and architectures. While with SeaChange, she won an Emmy for the company’s work on video-on-demand. Previously, Yvette also served as Time Warner Cable’s Director of Interactive Technologies. She holds several patents on VOD-related digital technologies.
I’m sure you, our customers and business partners, will be looking forward to meeting Yvette once she joins us June 16th. In the interim, she asked me to pass on this message from her:
“I’m thrilled to be joining Cisco at such an exciting time for our industry. Cisco is playing the most crucial role it ever has in helping service providers deliver new experiences, new consumption models, and to compete with myriad new entertainment and service options. During my time at Cablevision we made tremendous progress on key technological advancements that enabled us to provide significant value to our customers and move the industry forward. I believe Cisco also has the people, the technology and culture to help our customers win. I’m looking forward to joining the team!”
As the leader of SPVSS, Yvette will have responsibility for a business that spans end-to-end Videoscape software and solutions, including content protection, cloud video services and delivery, and end-user multiscreen experiences.
You’ve heard us talk a lot about the major value at stake – or increased revenue and reduced business costs – around the Internet of Everything (IoE) for the public sector and various industries including retail, healthcare and manufacturing. But what about the one nearest and dearest to my heart — the marketing and advertising industry?
And today Cisco is becoming more connected with its customers and showcasing IoE in a way we never have before by launching our first ever billboard…connected to the Internet.
Cisco’s connected billboard responds to real time traffic by displaying content that changes based on traffic conditions. When the freeway is wide open – think evenings and weekends – the billboard will deliver a short message about the Internet of Everything. As traffic slows – think commute hours – the billboard will reveal that it is responding to real time traffic, and drivers will receive a longer message depending on how slow they are going.
The billboard – located on highway 101 just south of Whipple Avenue in Redwood City, CA – replaces one that was digital, but had no interactive capabilities. With Cisco’s help and access to road sensor API traffic data, this billboard has woken up and joined the Internet of Everything.
This new billboard is truly an example of “connecting the previously unconnected” and it’s one that will disrupt the advertising space and help brands respond to and tailor marketing messages to audiences in real time.
If something as simple as a highway billboard can be reinvented through simply connecting it to the Internet, imagine what else is possible with the Internet of Everything.