Get in the Game: Connected Stadiums Enhance the Spectator Experience
Last week, I took my girls to their first Stanford Women’s Basketball game, a well played game against the University of Oregon. While there, I noticed that almost every person had a smartphone out at least once during the game—and for good reason. Stanford has upped the live sport experience for spectators.
By connecting to the pavilion’s Wi-Fi network with a smartphone, you can order and pay for concession-stand food from your seat. So, you don’t have to worry about missing anything. Plus, you’re able to view replays, participate in contests to win prizes and even play mini-games.
From connected stadiums like Poland’s new National Stadium, which will host the 2012 European Football Championship, to connected cities like Songdo South Korea, Cisco is helping to dramatically improve our experiences and quality of life by capitalizing on the power of the network.
For instance, National Stadium’s design is equipped for wired and wireless access and data transmission from several systems, including ticketing and cashless payment. In addition, it’s optimized for video transmission from hundreds of video surveillance cameras installed inside the stadium. The stadium also boasts a number of other capabilities that enable it to centrally manage various functions for more efficient operations, as well as provide greater collaboration opportunities.
These connected architectures are designed to simplify infrastructure and connect people and information or experiences more easily and more powerfully. And when that happens, it’s good for business, too.