Will the Linksys brand become Cisco?
There have been some questions lately about whether the Linksys brand would be folded into the Cisco brand.
Here is our response: “Linksys consumer and SMB products will continue to be marketed under the Linksys brand and co-exist in the market with Cisco branded connected home products over the near term. We will continue to examine our branding strategy going forward (as we have to date) and make changes if and when these changes add value to our customers’ decision making processes and our channel partners.”
Posted by John Earnhardt at 01:33PM PST
Aaron Aug 9, 2007
I think you should keep the Linksys brand, it much better represents the SMB market and is well known.