Posted on behalf of David Hsieh, vice president of marketing, Emerging Technologies, Cisco
Just over a year ago, Cisco finalized its acquisition of Tandberg, with the goal of establishing the clear leader in video communications. A lot has changed in the past year and this market is as vibrant and dynamic as any in the technology industry. Just in the past month we’ve seen Microsoft acquire Skype, HP give up on telepresence and a prediction that by 2015 over 1 million minutes of video will cross the Internet every second. The market transition to pervasive video adoption is in full force.
Cisco is making great strides in helping customers capture this market transition and we are innovating aggressively to stay #1 in the market. Over the past year:
-- We’ve fully integrated Tandberg into Cisco, creating the leader in the market with 47 percent share. Cisco is the world’s largest video communications supplier.
-- Enabled customers to choose from the industry’s broadest endpoint portfolio ranging from fully immersive rooms to desktop software and everything in between
-- Integrated across our collaboration portfolio, connecting Cisco TelePresence to Cisco WebEx, enabling telepresence contact centers for customer collaboration and implementing a single call control infrastructure based on Cisco Unified Communications Manager so that voice and video work the same for users
-- Led the drive to interoperability through industry standards by placing the Telepresence Interoperability Protocol (TIP) into the public domain and creating market leading infrastructure products like Cisco TelePresence Server which connects any Cisco endpoint with products from Polycom, LifeSize and others
-- Launched the first Full HD home telepresence system, Cisco umi
-- Created innovative telepresence-based solutions for video sharing, virtual events, and vertical industries like healthcare, education and the military
-- Partnered with over 11 leading service providers to create business-to-business cloud services over managed networks and the Internet that are in production today. Our interconnected exchange partners deliver global connectivity and scale used by customers every day.
-- Grown our business close to 30 percent year-over-year
In the next year we will be innovating even faster, and enabling customers to truly capture the full benefits of pervasive video adoption. Video is impacting business in much the same way the web impacted businesses 15 years ago and there’s lots of room for ongoing innovation and evolution. You’ll see some of those new innovations – enabling amazing experiences, scalability and interoperability-- announced on June 14th at Infocomm11 in Orlando, Florida — I hope you’ll join us!