When Cisco led the voice industry into the world of Voice over Internet Protocol (Voice over IP, VoIP) in 1998, we knew the power and scope of these devices. We believed that VoIP technology would have a major impact on worldwide business communications.
Now 12 years later, we’ve come a long way since Cisco’s first Unified IP phones, the SP30 and SP12. Cisco recently shipped its 30 millionth IP phone to one of the world’s largest financial institutions: HSBC.
HSBC fundamentally understands that basic dial tone is table stakes. IP phones have evolved beyond voice to connect people with video technology, and act as interfaces to networked applications, services and content. They are part of a new collaboration experience that is rich, integrated, mobile, and often virtualized.
New means of access beyond phones have evolved, and now users switch seamlessly between their desk and mobile phone, connect through tablet devices, and join video and TelePresence conferences through a broad range of interoperating solutions.
Meanwhile, the vision of the IP phone has evolved to collaboration devices that support voice, video and virtualization. A leading global bank, HSBC sought out collaboration solutions that would tighten connections among employees and transform the interactions they have with customers. Today they use more than 150,000 Cisco IP phones and they are on their way to doubling that number. Their move to Cisco’s solution gives them access to a host of IP endpoint applications beyond business communication to business video and TelePresence.
At Cisco, we are still thinking about the IP phone in new ways–and stretching the limits of imagination for how they’re used. Join your colleagues (and me!) at the Cisco Collaboration Summit, November 16-18, to spark new ideas and share in the innovation.
Video: A bit of history on the Cisco IP phone: 1997-2010