Cisco Blogs


Cisco Blog > DigMediaRev

Twitter as a media and entertainment experience

Chuck Fishman here and this is my first entry here on the DigMediaRev blog. Scott Brown in my group here at Cisco -- the Cisco Media Solutions Group -- kicked off the blog this week. I manage Cisco relationships with media and entertainment companies -- this is my dream job and I hope to use this blog to share some of that passion with you. I’m like a kid in a candy store with my work. A part of each day is spent playing with the web sites of major media companies and studying the digital media industry. I love that, because that’s what I would be doing with my time anyways if I wasn’t on the company clock. I also spent years producing content for the Wall Street Journal and CNET -- so I hope to also share with you content producers’ perspectives on digital media. And I’m talking to them directly quite a bit in my work -- whether its a film production company, a broadcast network, or a record label. In my spare time, I also produce music and use the web to connect with audiences via social networks and other online platforms. Therefore, I told Scott I have plenty to share with you when it comes to how digital media is changing the entertainment experience. I’m really looking forward to it.My friends and people in my extended network know I use Twitter quite a bit. I’m going to assume you’ve used or seen Twitter, if you haven’t check out a recent Wall Street Journal Guide to Twitter. I use Twitter not so much to tell my social network what I am up to or how I am feeling -- though I do that about 4 or 5 times day. My biggest Twitter use… well I really use Twitter to connect, discover, and share entertainment content. Read More »

Digital Revolution : What’s Next for the Entertainment Industry?

Remember when video was only watched on a TV? And music was only on a radio, or your CD player (or your Walkman ) ? Yeah, us neither. Today we’re kicking off the DigMediaRev blog -where we’ll be talking about the media & entertainment industry, and technologies that are changing the entertainment experience for consumers. Who are”we”? The blogger line-up is a motley crew from the Cisco Media Solutions Group , an internal start-up at Cisco focused on solutions to help connect media-content to consumers in the digital era.There’s plenty to discuss; hope you’ll join in.