Another “Eos”?
Several people have pinged me about the (possibly) new mobile phone from Palm, which may also be called “Eos.”
Just to set expectations: there is no connection between Palm’s efforts and the Cisco Eos(TM) software platform.
What this highlights is how difficult it can be to find a completely unique product name in the consumer marketplace. We looked at thousands of names over 6+ months to land on a unique name for Cisco Eos—only to have people call out products in completely different industries with similar names. I’m sure the product marketing team at Palm is probably experiencing a similar phenomena right now.
From a selfish perspective, it makes me feel better that Palm is running into the same capitalization issue we have:
Looking at the Google search results for “Palm Eos,” I see it’s already being referenced as “Palm Eos” and “Palm EOS.” Just a reminder, here’s the blog post I did about the appropriate usage of the name “Cisco Eos” and what the name stands for. (Short: It’s “Cisco Eos” and it’s not an acronym for anything.)
Palm folks, best of luck with your product. Let me know if you ever want to trade stories about how folks (mis) use the name.
Posted by Scott Brown at 11:59AM PST
Cisco Around the Web