That’s where social media can help.
We have a few short webinars we created based on what we do at WebEx for our events. We use our blog, Facebook, Twitter and LinkedIn to spread the word both before and after our events. We also recommend recording your webinar to you can enjoy the long tail of engagement.
I have put together a short WebEx that explains how we promote our events at WebEx. Watch it here.
And remember, you can always post your recorded webinar to WebEx Channels. Not only can you post the recorded WebEx, but you can also add a whitepaper or attachment to add value to your post.