Sharon Gibson, Cisco’s Director of Business Transformation and Healthcare, told how Cisco developed its employee health center, LifeConnections, at a Monday morning ATA panel on “Retail and Employer-Based Healthcare Using Telemedicine.”
Although telemedicine became an aspect of LifeConnections in September 2010, two years after the first LifeConnections center opened in San Jose, it’s become a key part of the proposition. It helps the 80 domestic Cisco campuses feel they’re getting benefits comparable to those delivered at headquarters. Overseas – particularly at the Cisco Bangalore campus, site of our second LifeConnections center, where roads and traffic pose a 24/7 challenge – telemedicine simply enables better patient access to health care.
Throughout the Cisco community, engaging employees is the prime goal for LifeConnections. The initial intent was to use health care to enhance employee productivity among a young workforce not always focused on the subject. Most health care discussions in the US revolve around cost-cutting and efficiency, which often means less access for patients, Cisco took the opposite view with LifeConnections – that more access, and more care opportunities, would lead to positive cost results going forward.
It’s worked – and telemedicine is a key part of the equation. Insights Gibson shared at ATA:
- Screenings, events and provider enthusiasm are key to driving adoption over time.
- Different approaches suit different geographies. In Bangalore Cisco will soon have five satellite offices using telemedicine, all open 24 hours a day, six days a week.
- There’s opportunity to deliver specialty care using telemedicine technology. Working with Stanford University, LifeConnections has just launched our first teledermatology clinic.
More larger organizations are getting into corporate health care with on-site clinics – you need about 1,000 employees to make it a good investment – but Cisco is proud to be blazing trails and and winning high employee satisfaction in the process.
There’s evidence that others see lessons in LifeConnections. A co-panelist of Gibson’s pointed out that US government employees who fall ill on duty overseas are often flown home or to regional health centers at great taxpayer expense and productivity loss. A telemedicine solution could mitigate much of that. “What you’re doing at Cisco, Sharon,” he said, “needs to be shared with the State Department and the Commerce Department.”
It’s good to hear Cisco’s work is influencing others. Cisco, too, feels we have plenty to share about telemedicine.
Tags: connected health; care at a distance, telehealth, telemedicine
(San Jose, April 30) ATA 2012 opened Monday morning with a survey of the scope and potential of the telemedicine market moderated by Linda Boles, Cisco Chief Strategist, US Public Sector Healthcare Innovation. The expert panel played to a packed ballroom at the San Jose Convention Center complex.
Key insight number one: telemedicine technology is maturing fast, but we’re only beginning to see its many applications – and new use cases have the capacity to surprise. Cisco, for example, expected growth in pediatric and correctional healthcare, but not the adoption we’ve seen in continuing medical education and corporate communications.
Key insight number two: it’s a consumer-led transformation. Patients, the panel heard, take directions and do as they’re told. Consumers have choice and power. That suggests all of healthcare is on the brink of dramatic, structural transformation.
Boles’ co-panelist Harry Kim, Hewlett-Packard’s senior director, worldwide healthcare, estimated the global market opportunity at a conservative $10 billion. But he cautioned that many analysts’ numbers should be taken with a grain of salt, because so many are based on a “rear-view mirror” view of the market. Kim said up to 40 percent of today’s medical encounters can be done more efficiently using telemedicine technology, but less than one percent actually are.
Another panelist, Jasper zu Putlitz MD, president of Bosch Health Care, called it a “confusing market” that sometimes frustrates adoption – precisely because the opportunities and forecasts are so disparate. “I am looking at telehealth on one side then telecare on the other. Then there’s teleconsultation, where you connect providers. With telehealth we’re at the end of the beginning. But it’s really, really promising.”
The panel agreed that:
• The industry doesn’t have a technology problem – but challenges adopting and sustaining it.
• Telehealth solutions have to be embedded into health care system redesign. It cannot be laid on top of existing processes.
• It’s not a US-centric discussion. In the US the focus is always on cost and efficiency; elsewhere the priority tends to be patient access. Look for instructive telemedicine innovations to bubble up from smaller “laboratory countries” whose models differ from ours.
Boles agreed with the panel that healthcare information exchanges overseas run far ahead of those we see in the States.
Harry Kim used an airplane metaphor: we can all build excellent airplanes, he said, but until airports and air traffic controllers are built as well – and a reliable operating environment results – it is harder for airlines to prosper. (After the Wright brothers, he added, the needed infrastructure took decades longer!)
Two last, intriguing points from the morning.
One, consumers are expected to create demand for “anytime, anywhere” healthcare delivered from many sources via many channels – including mobile. The coming continuum of health care delivery models, enabled by telehealth technology, will challenge the status quo understanding of the system.
Two, the industry has to “follow outcomes.” Which technologies change outcomes? The better we understand what leads to better health care outcomes, the bigger the flood of new operating models that answer that question.
Boles hosted a concise, invigorating morning. In a Q-and-A session she was asked if the ATA itself can help promote understanding that leads to more telemedicine adoption. Boles replied that “I think you’ll see a lot of blog coverage coming out of ATA 2012” – starting here!
Tags: Care-at-a-distance, TeleHealth;Connected Health
Cisco Systems is presenting innovative new technology and an upbeat assessment of the 2012 telemedicine marketplace at the American Telemedicine Association annual meeting that opened Sunday at the San Jose Convention Center.
Cisco is spotlighting the latest Care-at-a-Distance solutions including the Cisco VX Clinical Assistant, a new mobile telemedicine device built expressly for medical environments and classified as a Class 1 medical device. Making its public debut at ATA is the Cisco TelePresence VX Tactical solution, a mobile video collaboration system designed in a ruggedized briefcase for field use. General availability for the solution is planned for June 2012.
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Tags: Cius, telehealth, TelePresence, VX Clinical Assistant
Cisco Systems’ newest Telehealth solutions drew strong interest Sunday night as thousands of health care professionals converged for the start of the American Telemedicine Association 2012 meeting in San Jose.
Conventiongoers praised Cisco’s ability to devise and deliver end-to-end solutions that meet customers’ demand for simplicity – in both implementation and operation.
“Cisco provides incredible value to telehealth,” enthused Dr. Shez Partovi, chief medical information officer at St. Joseph’s Hospital in Phoenix, during a visit to Cisco’s Booth 1434 on the exhibition floor.
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Tags: american telemedicine association, telehealth
The Director of IT solutions at Hospital Corporation of America, the world’s largest private health care facility operator with 199,000 employees, has reported high satisfaction with HCA’s recent implementation of Cisco Webex, saying it “has exceeded even our expectations.”
Andrew Kerr, who oversees IT resources for what he called a “very large dispersed workforce” staffing 163 hospitals in 20 states, described his positive Webex experience in an April 24 Cisco webcast presenting Webex advantages in healthcare environments.
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Tags: connected healthcare, healthcare IT, WebEX