If you caught the keynote by Padmasree Warrior, our CTO, at Cisco Live, you know that the concept of”innovation through collaboration” is a key priority. So what does that mean?Well, one example is Jamey Heary’s recent discussion on what customers want to see in terms of new security features. Over in the data center, we want you to help us design our next generation of I/O modules for the Nexus 7000. We have just launched the Cisco Nexus 7000 I/O Module design tool. Some of you might have seen it at Cisco Live-its now available on cisco.com at www.cisco.com/go/nexus/yourdesign. The tool allows you to design an I/O module from scratch by picking performance, density and services and balancing those against available power-after all there is no free lunch. The tool also gives you an opportunity to tell us what your design priorities are and how you are building out your data center network.By collecting this information, we are giving our customers direct input into the very earliest stages of the design process. The tool is a modest start, but I have high hopes that it can evolve into a richer and broader forum for collaboration and innovation with our customers. So, check it out-its your opportunity to be a Cisco product manager, even if only for a short time.
So I’ve been instructed by more than a few customers to bite the blog bullet coming out of Cisco Live last week, the artist formally known as Networkers. We made a couple of big announcements that I’m personally very excited about. As the recipient of the alias firstname.lastname@example.org, a joke from IT that has stuck, I couldn’t be happier that we are walking the Green walk.The first announcement was Cisco’s commitment as part of EPA’s Climate Leaders Program to reduce our carbon footprint by 25% from 2007 levels by 2012. What makes this announcement different is that we are addressing our footprint globally, across owned and leased real estate, our employee travel and we will use our own technology to do it. The technology application areas will be mainly be lab, data center and employee travel. The second announcement we made was the Beta launch of the Efficiency Assurance Program. This reference and planning portal found at www.cisco.com/go/efficiency is a centralization of how Cisco technology can be applied across data centers, the real estate that hosts them and available technologies impacting how we work, play and learn. Most are familiar with Telepresence and WebEx, if these tools are applied correctly they can reduce carbon emissions related to human activity.Now we want to very clear that the proper application of our technology is key to combating global climate change. This is where Cisco needs your help and your commitment to helping us all be more considerate of the true costs of our activities. You will notice in the Efficiency Assurance Portal we have included a feedback tab. This email goes directly to the sites chief designer, ummmm me. What I’m hoping to do is involve our customers and partners in co-developing the solutions we deliver to help us all be more Green in our thinking.As you may be able to tell I’m a complete Green-Geek so forgive my serious tone. It has actually been a wonderful experience to witness and hopefully drive this awakening we are all going through, particularly here in the US. As the world has gone flat, our larger conscience has taken hold and we all do want to do the right thing. So please help us uncover new ways to live healthy, happy lives with better global stewardship than we have before. Now to put this in perspective, we have a long road ahead of us. The average miles per gallon as of 2004 in the US was 24.6. Ford’s original Model-T got 25mpg and was a “flex-fuel” car. For 100 years we have taken a “if its not broken then don’t fix it” approach. This certainly applies to how we have built data centers as anyone with a facilities background can confirm. This is why Cisco is a participating member in The Green Grid. The Green Grid has been formed to define the metrics equivalent to miles per gallon across facilities and IT. Just as important are the open standards under consideration so we can begin to manage power consumption via IP.Lastly, we also want to help you be more influential in your organization. We hope that giving you somewhat of a “one stop shop” in the Efficiency Assurance Program will add to the value you deliver as a technology professional. We hope you make it your mission to become the mr or msgreen@….Thanks for reading, drop us a note a let us know how we’re doing.
Here is a frank, wide-ranging interview that Om Malik conducted with Debra Chrapaty, Microsoft Corporate Vice President, Global Foundation Services. She covers a number of topics from their data center strategy to the role of containers to environmental initiatives and their areas of innovation and differentiation. Considering the size of her domain, she offers some interesting perspectives.
Cisco Live 2008 -- June 25, 2008
Cisco Live 2008 -- June 25, 2008