I’ve written in the past of cloud being journey to a new operational model and thus makes demand on the technology, process and organizational model. It changes the relationship between the provider and the consumer of a service.
This operational model is one with resource pools available on demand, metered, pay as you use. The reality for many enterprises is this is aspirational and not a realistic first step.
Today, he resource pools are funded by department, there’s no automation or self-service to meet the on-demand self-service aspect of cloud.
And there’s lots of fears beyond security; like the fear of rampant waste and capacity outages.
There’s also the issue of complexity and where will the skills to do service design and automation will come from? Global 2000 companies can easily afford big ticket consulting engagements, but smaller ones can’t.
The channel is key to serve the rest of the market but where are the channel partners for cloud?
So complexity and lack of expertise, in our view, were seriously hindering the adoption of cloud operations.
Our response is the first in a series of products to bring cloud operations capabilities to different market segments. For example, the needs of a mid-size organization are very different than the needs of global enterprise and different again from a service provider.
Even in service provider, there are huge differences in operations and scale between traditional managed hosting provider, an outsourcer, a webscale company and a national telco or network provider.
So the way to simplify delivery for midsize business, enterprise departments or smaller managed hosting provider is to embed an operational model, pre-packaged automation and a set of competent channel partners that can quickly and inexpensively turn on your first cloud at a reasonable price.
This is what Intelligent Automation Starter Edition represents: a simple, inexpensive way to get to a customer’s first cloud.
Customer’s can use it to learn how to operate the first basic offering; also, it’s upgradeable to Cisco’s Intelligent Automation -- Standard Edition when the customer needs additional, more sophisticated service offering
Jason wrote about it, so head there as well
With the starter edition, we’re changing the game in cloud management with new innovations:
- More out-of-the-box functionality: With the starter edition, we offer new product capabilities and deeper integration with UCS for even greater IT agility – for example, leveraging service profiles to provision and repurpose physical server blades as quickly as virtual machines. We also provide new administrative console functionality and other features to improve capacity management.
- Roadmap for cloud: Customers can deploy simple IaaS use cases as a starting point – and then leverage this foundation to configure new cloud services, integrate with third-party systems, and support a heterogeneous infrastructure environment. We provide an upgrade path to take advantage of the full breadth of our Intelligent Automation for Cloud solution, ensuring our customers’ success as they grow their private cloud and move to hybrid cloud over time.
- New channel program for partners: We introduced starter edition to our partners at the annual Cisco Partner Summit last week, along with a new Authorized Technology Provider (ATP) program. From Australia to South Africa, our partners are building clouds with Cisco Intelligent Automation for Cloud – and they are seeing the results as they grow their cloud business. With the new ATP program for the starter edition, we’re helping our partners to accelerate their customers’ journey to the cloud.