Cloud vs Data Center
Was reading this really interesting article on Data Center Knowledge about Wall Street Grids. This is one of those applications that I am not sure will move to a cloud architecture. My reasons are as follows:
1) Latency is of paramount importance in this space. The faster a transaction models, and transmits, ehte faster the trade may execute, and trading is a race. First come, first served. So these architectures tend to be hyper-optimized on transaction latency reductions.
2) Corporations tend to not outsource areas of strategic advantage. I was meeting with the CTO of a large investment bank who commented- “IT contributed $7B to the bottom-line of our firm this year, talk to me about how we can grow that next year.” In Financial Services IT can provide tremendous strategic and sustainable competitive advantage. If a resoure is that critical to your business you usually don’t delegate or entrust it to anyone else.
3) Growth rates in this area are larger and faster than many people realize. I know of an almost arms race between some firms where the number of servers is north of 10,000 for Monte Carlo simulations to build risk analysis infrastructure.
What do you all think? Is this a space that lends itself to a cloud architecture, and if so- what properties and capabilities does the cloud need to offer in order to offer a credible service, and if the environment is that competitive how could the cloud provider sustain more than one customer?
dg
Posted by Douglas Gourlay at 11:18PM PST


Omar Sultan Aug 14, 2008
Doug:
I think the one factor to consider is the economic sustainability of the current trend. There was a interesting paper recently published that predicted that by 2009, the 3-year cost of electricity of a server will surpass the street price of that server. This analysis was done at $0.07/kWh, so I am guessing these Wall Street firms are much closer if not already past that point.
At some point, firms will be able to draw on greater computing power at a lower price point from the cloud then from owned-infrastructure, and I think the first firms to take advantage of this will gain an advantage.
Omar Sultan
Cisco Systems