At Cisco, we focus our Corporate Social Responsibility (CSR) work on specific areas, one of which is critical human needs. Or, more simply, food, water, shelter, and disaster relief.
A lot of the nonprofits we have partnered with over the years in this area, such as food banks and disaster response agencies, have been working round-the-clock dealing with the aftermath of Superstorm Sandy.
Consider this a “shout out” to those organizations that are doing so much for those affected, whether in New York and New Jersey or the Caribbean. We will tell you how Cisco is supporting the relief effort in a future blog post.
Mariuxi Chicoaiiza and her son grabbed a hot lunch from the Red Cross Emergency Response Vehicle in Moonachie, NJ
Photo: Julie Daigle/American Red Cross
We are proud of this acknowledgement because in the last couple of years, we have increased our efforts to support transitioning military personnel, veterans, and military families, particularly in the areas of employment and education.
“You mean you can Facetime us from your camp site”, my daughter said incredulously. “From the middle of nowhere?” she continued. “You lot are mad!” OK she was more annoyed that I was taking our WiFi-only iPad away with me as I took some time out of my day job in Cisco Data Center Services, to participate in 2 stages of the Deloitte Ride Across Britain. Prior to the ride, I blogged about this challenge here, discussing the scale of the event and our target to raise money for Paralympic athletes. A nine day, 969 mile cycle over some of the most challenging terrain in Britain, the ‘Deloitte Ride Across Britain’ was an immense physical and mental challenge. From Saturday 8th September until Sunday 16th September (just passed), over 700 riders took part in this epic journey from Land’s End to John O’Groats. For the second year in a row, Cisco provided key technical support to the riders, so that they were able to focus fully on this enormous and exciting journey.
According to the United Nations, one in eight children in sub-Saharan Africa die before the age of five. The vast majority of these deaths are preventable, but poor families simply can’t access the products and services that could help.
With a shortage of healthcare facilities in rural areas, many families cannot afford to miss a day of work to travel the long distance to get to a health facility, or to return for follow-up care. At the same time, there is little in the way of preventive care and health education, so minor illnesses quickly become serious and costly. At the core, these are issues of lack of access and inequality, and they prevent the poor from living healthy and productive lives.
Living Goods is removing these obstacles by bringing products, services, and knowledge directly to the doorsteps of people who need them. If you’ve heard of the ‘Avon Lady,’ you know how Living Goods works.