Home Networking Made Easy

Yesterday Cisco announced the intent to acquire Pure Networks. This acquisition will allow Cisco to provide a complete home networking system that will be the EASY to set up, manage, organize, secure and use for you and I.

The easy factor of home networking is HUGE! The idea of a ’connected life’ can only be complete if it includes the home, and I for one am often hesitant to step up to the plate when technology seems too complicated.

Stacey Higginbotham a blogger at GigaOm wrote yesterday on Cisco’s entrance into the home networking market, "Cisco has already tried to address this trend by using Pure’s technology in its Linksys Easy Link Advisor program, which was introduced on Linksys routers in April and is aimed at making it easier to manage multiple PCs and equipment. Today’s acquisition was driven, in part, by vendor and consumer satisfaction with those routers."

To help paint a better picture of what home networking is, I will follow up next week with a video interview with Chris Dobrec, Director of World Wide Strategy and Business Development at Linksys. Chris will provide further details on the many benefits Cisco can now provide for the consumer.

But for now, I aim to make you smile with a video showing exactly what home networking IS NOT...enjoy

Joshua Martin, an industry analyst at Yankee Group, summed up the significance of the acquisition for Cisco and the consumer in his post yesterday, “It’s not just the device, it’s not just the software or experience, and it’s not just about a static product. To succeed in the Anywhere world, you need it all. This acquisition demonstrates that Cisco has already figured this out.”

Posted by Johanna Fry at 05:44PM PST

Johanna Fry

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