Green: One million acts are more than just a fad
One Million Acts of Green… imagine the difference that could make on our environment!
Cisco is taking acts of green very seriously and we hope you’ll be inspired by the impact a few company changes have made so far.
For example, would you ever think that we could save over 30,000 tons of carbon in just two years by shifting the transportation of our Linksys by Cisco products from air shipping to long distance boats? That is exactly what we did, resulting in fuel emissions of 8,665 tons in 2008, down from 40, 590 tons in 2006.
In 2008 we also introduced our more environmentally-sound packaging, which features boxes made of 80% recycled content and vegetable-based ink printing. This packaging was on just four products when it was introduced—-less than a year later, we have almost 100 products shipping in it.
We’ve also incorporated Energy Star-rated power adaptors, and today have 39 SKUs listed on the Energy Star website. We believe that helping to protect the environment must come from several angles—a total approach.
Our involvement with a campaign called “One Million Acts of Green,” that launched last week, is one example. The campaign asks schools, cities, businesses, politicians, and celebrities and individuals to perform acts of green to help save greenhouse gas emissions. Green acts can be small: install a low-flow showerhead. Take public transportation instead of driving. Use a refillable coffee cup. Or something bigger, such as covering your roof in solar panels. One Million Acts of Green asks you to form a community, record your acts of green, and share your ideas to encourage others.
Our green initiatives are just a small piece, but when others join us by pledging to live more environmentally-conscious lives, we believe that can make all the difference.
Click here to pledge your acts of green in the “One Million Acts of Green” campaign. You can also tell us about your acts of green in the comment section below, Facebook or Twitter.
Posted by Johanna Fry at 09:00PM PST
Johanna Fry
Michael May 11, 2009
This is a great article and a good link to the One Million Acts of Green campaign. Thanks for taking such a positive position.