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The Phone that Wasn’t a Phone

by Laurent Philonenko, vice president and general manager, Cisco Unified Communications Business UnitThe growth in 3G cellular networks and proliferation of WiFi gave rise to one of the most compelling mobile service delivery platforms ever made.. I am pretty sure that your mind is already visualizing an iPhone. So what is it, and what does it mean for Cisco and collaboration?First of all, it is not a phone. It is a full-fledged computer, which happens to be sleek, lightweight, and delivers a revolutionary user experience. Oh, and you can even use it as a phone since it has a speaker (two actually) and a microphone. So yes you can make phone calls like you always did. In a world of “2 b or nt 2 b, tht is = ?”, how important is the phone actually?Cisco views the iPhone an ideal platform for delivering unified communications and collaboration services to mobile users. By extending some of our core capabilities to the iPhone, we can turn audio conferences on mobile phones into a rich collaborative experience and make sure the information you need is at your fingertips. imageThink of it as joining a conference by just clicking”join” when it’s time to get into the meeting and you are prompted to do so -because we have integrated your calendar and conferencing products.Think of it as being able to see who is on the call, who is actively speaking and actually view what’s being shared with the ability to zoom in. Think of it as seamlessly moving conferences from your iPhone to your office environment. Think of it as really intuitive voicemail, revealing the presence and availability of the message senders, also allowing direct access to the most important messages.Think of it has having a great interface to exploit more of your personal communications channels, which you might have overlooked so far. Bring more flexibility to your work and lifestyle with these new experiences.Is Cisco going to stop here? No, this is just the beginning of a new era of the user experience which we are very focused on. And we are staying true to the”Anywhere, Anytime, Any Device” paradigm. Stay tuned.

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8 Comments.


  1. Seeing Mobile Communicator for the iPhone would be one of the best UC apps to develop for the iPhone. Is there any timeline for CUMC on the iPhone?

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  2. Laurent Philonenko

    Yes, we hear from many customers who want to run Cisco Unified Mobile Communicator on their iPhone, in addition to BlackBerry, Symbian, and Windows Mobile phones (which are supported today). While development plans are subject to change, we are actively developing Cisco Unified Mobile Communicator for the iPhone. It is currently scheduled to be released in the second half of 2009. Please stop by our booth at VoiceCon in Orlando March 30th through April 1st for a live demo.

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  3. I would like to echo Rob’s comments. CUMC on the iPhone would be a great app for the iPhone.

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  4. Mr. Philonenko, I would like to ask you a few questions in regard to your successful CMMI assessment. If you have time would you contact me? Interesting article!

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  5. Hi,Interesting solution. Dial vai office feature is really cost effective. Can you please explain what will be role of mobile service provider in this solution ?Regards,Umesh Chaurasia

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  6. Any update on the CUCM feature for the iPhone. I think this and possibly a way to manage your equipment ASDM/SDM with the iPhone would be a huge benefit. I tend to utilize those functions quite often, but can only do so from the office desk as the iPhone does not support Java. If I need to take a quick look at my devices it isn’t too bad to use the telnet apps, but it would be much easier if the web access was there.

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  7. I am an iPhone fan and using it for the last 18 months (since it was released first time), during my 18 months iPhone usage, I have concluded that this super machine has no limit on functionality and features. New apps are being launched daily to add value to iPhone users. This not only gives iPhone user to test and run latest applications but also gives the charm of using and applying latest apps for daily life or business purposes.With iPhone, one can join into the conference call by an iPhone prompt at a scheduled time; one can also have a conference meeting at office room/hall by simply connecting iPhone with a simple conference call hardware device. This is required by all those doing businesses with off shore companies as mentioned by Laurent Philonenko. There are a lot more iphone accessories which really add value to its functionality and usability.Regarding the CISCO and iPhone, I would like to support Rob and Matt for developing CUMC for the iPhone (I am not sure whether the CUMC iPhone app has released yet)”

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  8. I would like to echo Rob’s comments

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