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Cisco and Salesforce.com: IoE and the Next Generation of Customer Service

The networked connection of people, processes, data, and things that we call the Internet of Everything  (IoE) continues to increase its pervasiveness in the workplace and at home. As a result, business leaders are adapting to meet the changing expectations of the enterprise, their customers and the consumer market.

This isn’t the far-off future. It’s now. Organizations are revolutionizing business processes today. The Internet of Everything is dramatically impacting the performance of innovative businesses.

IoE is real and beneficial and can take many different forms, depending on the unique issues or opportunities facing an enterprise.

In a recent post, Chris Botting talks about how Customer Collaboration connects IoE to consumers.

I had an opportunity to really look closely at some of these impactful uses of IoE as we prepared for a two-day media, customer and partner event exploring tangible examples of IoE in action in Chicago last month. Along the way, I developed another perspective about business applications of IoE. In many cases, IoE becomes the Internet of Customers.

As a panelist at the event, Daniel Debow, senior vice president of Emerging Technologies at salesforce.com, provided great insight into IoE’s role in this amplified customer interaction.  He suggests that IoE is providing the roadmap of the next generation of customer service while transforming the entire service experience.

Daniel recognizes that behind every one of these billions of connected devices, there is a customer. In the real-world, Read More »

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Taking All the Right Steps for Customers

Cisco Receives Recognition from Top Analyst Firms

As we start a new fiscal year, I’ve been reflecting on the year we’ve just completed – particularly as it relates to video collaboration.  We delivered innovation across our portfolio that enables customers to enjoy a seamless video experience from the browser to the boardroom. And the latest set of analyst reports validates this.

My greatest satisfaction, of course, comes from our customers.  But when industry watchers also take notice, it has a really nice ring. In each of the latest video reports from these top analyst firms, Cisco is recognized and evaluated:

I believe this recognition is testament to our no-compromise strategy: Make video collaboration simple and delightful Read More »

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Customer Care Enters the 21st Century

A friend of mine recently joined the rest of us in the 21st Century by getting his first smartphone. Although it was a long time coming, he’s now tweeting, checking Facebook, and tracking his favorite baseball team, the Colorado Rockies, like the rest of us.

Although my friend isn’t a techno-grouch by any means, the way consumers use smartphones to interact with companies is driving a transition in the customer care industry. Not only are consumers increasingly communicating with businesses via new mechanisms such as mobile, but they’re interacting for new reasons. Using the web and social media, today’s consumers learn much more about products and services before they reach out to a business to ask a question or resolve an issue. Gone are the days of “one size fits all” contact centers. Expert, personalized customer care is now the rule rather than the exception.

Modern Customer Collaboration (or Customer Interaction, Customer Engagement, Customer Experience, or even “contact center”) solutions are meeting this challenge by evolving to address not only my friend’s new-found customer service requirements, but the ongoing needs of consumers who stepped into the 21st century long before he did.

Support for current and future mobile applications is critical. Just about every company Read More »

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3 Reasons To Pay Attention To Intercloud

Back in March, together with our partners, we announced plans to build the world’s largest global Intercloud. We consider this global network of clouds to be the next phase of cloud computing and a key part of the Internet of Everything.

Open and Secure Hybrid Clouds

This energy continues. In the following video, our partners share how they’re integrating our ACI and Intercloud strategies to meet the needs and demands of their customers.  I find the diversity of comments and approaches our partners share in the video enlightening.  Their projects represent a broad spectrum of technologies, highlighting the breadth of impact that the Intercloud will have on us all.  I can see why they are all so excited and why ‘Intercloud’ is fast becoming an industry term.

Read More »

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The World Cup, Piano Movers, and IVR

As I write this, it’s World Cup time, reminding me of an old saying that in football (or soccer, as we Americans call it) there are two types of players: piano players and piano movers. Piano players perform magic with the ball. They score most of the goals … and get the big endorsement deals. Piano movers, on the other hand, toil in relative anonymity. They don’t win many style points, but they get the job done.

In some ways, Interactive Voice Response (IVR) is a lot like being a piano mover. IVR is a mature, reliable, technology that’s often used to provide automated self-service to callers as a front-end to a contact center. IVR has minimal “wow” factor, and in fact it’s occasionally derided (typically due to bad application design). Yet more businesses are using it now than ever, because IVR is still one of the most cost effective ways to provide customer service.

People are often surprised when I tell them that Cisco is the world’s #1 IVR vendor--by a wide margin. Some of the world’s largest, most mission-critical IVR systems are built on Cisco. Moreover, Cisco was recently honored to receive a “Strong Positive” rating (the highest level) from Gartner in their annual IVR Marketscope report. In particular, Gartner noted Read More »

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