Zone Labs is using Cisco SocialMiner to track social media sites such as Facebook and Twitter, increase customer engagement across the social media landscape and increase revenue. In the video below, Zone Labs CEO Petter Etholm describes Zone’s new social media strategy with Cisco SocialMiner. Cisco and Zone will be hosting a multi-city TelePresence fireside chat with press and analysts tomorrow to talk further about the changing nature of customer service and the customer-led revolution in customer relations.
The network matters. Without it many of the devices and applications we use in our daily lives would not be available. Without the right quality, they would not be attractive or usable. This holds true for voice, data, and video networks, and even more so for converged networks.
At Cisco our approach is to make the network a platform for experiences. When a functionality is better handled out of the device or application, because of optimization or capacity concerns, we make it available in the network. When devices or applications come with new capabilities, we make sure the network recognizes them and makes them available end to end.
This simple philosophy is very far reaching, and we are seeing its benefits with Medianet. It is easy to understand why auto-configuration, call admission control for video, and session recording, just to pick a few, are services which enable multiple applications while maintaining consistency and allowing optimal use of the network capabilities and bandwidth.
A few weeks ago at Cisco’s Collaboration Summit we announced new solutions. They all drive value from the network, including VXI, the Virtual Experience Infrastructure. In very novel ways, Cisco is aiming at making virtualization easier, and delivering a better user experience at a lower cost. This is what the Cisco network is all about.
Cisco Virtual Experience Infrastructure, or VXI, is a end-to-end, open desktop virtualization system designed to more easily and quickly deliver the benefits of scalable, manageable virtual desktop models in an enterprise, without sacrificing rich media experiences that users require for effective collaboration.
Listen to Cisco’s VP of Marketing for Data Center and Virtualization, Ben Gibson, discuss the benefits of Cisco’s new announcements around VXI.
Today, Cisco kicks off our 2010 Cisco Collaboration Summit with two new major announcements in collaboration. Lynn Lucas, Director of Collaboration for Cisco, introduces these new announcements and how Cisco is transforming collaboration.
In my hometown of Philadelphia, if you venture past Center City (“downtown” for you out-of-towners) you’ll see row after row of very narrow, fairly identical homes connected by a common wall. These “row houses” are unique to the city of brotherly love. I never really knew how narrow they were until my mother told me the story of her first experience with…aviation.
As small children, my mother and her brothers attempted to build an airplane that they dreamed of flying through their city neighborhood. They spent many nights in the basement of their row house in South Philly nailing together the body, the wings and the propellers. Finally, after months of hard work, it was ready. The three of them carefully carried it up the stairs with great anticipation…and could not get it through the slender doorframe. They retreated back down the stairs. With great disappointment they took it apart and reassembled it in the alley outside and began their imaginary flight exercises.
My mother and uncles may not have gotten off the runway but they learned a valuable lesson (funny how all my mother’s stories had a lesson)—before undertaking a major project, it always pays to understand the big picture and plan accordingly.
Planning for effective collaboration is much the same.