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The many faces of Unified Communications customers

A recent feature article on the Cisco website grabbed my attention: “What goes Down Must Come Up: Preparing for Recovery” includes a quote from a Cisco channel partner on their view of how companies are dealing with the recent economic challenges. Ettienne Reinecke, Dimension Data CTO and group executive, cites three types of customers, each distinguished by their reaction to the recession: those focusing almost exclusively on cost cutting, those using the downturn as breathing room for cleaning up projects and those leveraging economic turmoil to drive into new markets.As I read the interview, it struck me these customer profiles are broadly applicable, in any economic environment. Unified Communications customers have widely divergent requirements and objectives for their deployments. Some customers have basic requirements, and are driven by the need to reduce costs by consolidating resources on a converged network. Other customers are implementing innovative new communications capabilities as part of a strategic plan to drive into new markets and achieve competitive advantage. And there are customers who are a hybrid. Quantum Chemicals, Ltd., as an example, has a blended profile, simultaneously praising the advantages of 4-digit dialing plans while at the same time deploying more advanced mobility and presence capabilities as part of their strategic plan. Cisco’s success in Unified Communications is due in part to our ability to span these divergent user requirements, from basic to very strategic communications. Our UC 7.1 system release is a great case in point: for basic telephony users, we introduced a new series of basic telephones, the Cisco IP Phone 6900 Series and Cisco Unified Workspace Licensing Entry Edition for basic voice and messaging applications. For more advanced UC requirements, we introduced Cisco Unified Video Conferencing 7.0 with high definition video processing, the ability to press a single button on a Cisco Unified IP Phone to joining a Cisco WebEx collaboration session, and a new client services framework that allows Cisco’s core enterprise call processing capabilities to be extended to a variety of software clients, including Cisco WebEx Connect and Microsoft Office Communicator.The Cisco UC portfolio has the breadth and depth to meet the needs of the many faces of the UC customer. The Cisco UC portfolio has the breadth and depth to meet the current and future needs of the many faces of the UC customer. The proof is in the millions of users deploying Cisco solutions in widely varying applications, many of which are detailed here.Steve SlatteryVice President, IPCBU at Cisco

Cisco creates new opportunities for partners in $34 billion dollar collaboration market

Shaving Cream in Your Enterprise Network

At Cisco, we firmly believe that the network enables collaboration—the type of collaboration that is required in today’s business environment where you need to work with people around the world. It’s the network that enables the people to connect, communicate and collaborate using any device.We are pleased to see that our view of the network-enabled collaboration is shared by industry experts and our customers. As a proof point, last week Cisco won the Best of Interop 2009 for Collaboration. Interestingly, the award wasn’t for the best selling WebEx web meeting applications or for the highly esteemed TelePresence solution. Cisco won for what used to be called the “plumbing.” The winning product is the Cisco WebEx Node for ASR 1000 Series routers, which is a shared port adapter (SPA) that acts as a Point of Presence for the Cisco WebEx Collaboration Cloud, consolidating hundreds of on-network meeting connections for web, video and VoIP, to a single connection from the ASR 1000 to the WebEx Collaboration Cloud. Read More »

We All Have Something to Teach or Share

Fred Mednick, the founder of Teachers Without Borders, shares an experience to show that no matter what a person does for a living, they have something to teach or share with another individual.Visit the Pass the Ball site to share and grow your own ideas to make them better.by LeAnne Schrotzberger, public relations manager, Cisco Corporate Communications

The Future of Enterprise Computing and Collaboration

by Alan Cohen, vice president, Cisco Enterprise Marketing