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Collaboration

As we continue our march to #1 worldwide market share in contact center, guidance and input from the analyst community, partner ecosystem and valued customers is critical. The last few months marked three important Customer Collaboration events for Cisco, which helped validate our messaging and execution plan, as well as educate these key audiences on our solution portfolio.

The Cisco Customer Collaboration Partner Sales Summit was a 3-city roadshow in Bangalore, Sydney and Singapore, which brought together nearly 150 partners and Cisco attendees for two days of product updates, live demos, best practice sharing, networking and interactive discussions. As an ongoing successful tradition, the Customer Collaboration Partner Sales Summit is also held in other parts of the world every year, including the Americas, Europe and Emerging Markets. In fact, the Americas Summit will be held on Oct. 2-4 in Westminster, Colorado. More details will be shared in my upcoming blog – stay tuned!

Next, we hosted the annual Cisco Customer Collaboration Analyst Day in May, where we spent 2 days with key contact center analysts, including Gartner, Forrester and IDC, to discuss market dynamics, share our portfolio update, and capture their commentary.  We heard loud and clear from our analyst community on how to differentiate ourselves from the competitors, key areas of focus for fiscal year 2013, and what we need to do to be the #1 worldwide supplier in contact center.

Last, but not least, we held the annual Cisco Customer Collaboration Board of Advisors meeting in June, which was hosted by one of our Board members--FedEx--at their headquarters near Memphis, TN. The Cisco Customer Collaboration Board of Advisors is comprised of Cisco customers from around the world and includes senior level leaders responsible for strategy and oversight of contact center operations or technology. With the wide spectrum of knowledge and breadth of experience of the members, we had very interactive discussions and concluded the meeting with many insightful key takeaways.

The commentary and guidance from our analysts, partners and customers is instrumental in helping us continue moving full steam ahead and capturing additional market share.

John

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