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Winners of the Cisco BIG Awards 2012

Seven months after launching the Cisco BIG Awards 2012: 300+ entries; 13 semi-finalists and 6 finalists later, we finally announced the winners at Cisco House last Wednesday.

A momentous occasion for our British Innovation Gateway initiative, the winners were announced following a live Dragon’s Den style pitch by all six BIG Award finalists.

The impressive judging panel included Phil Smith, CEO Cisco UK and Ireland; Mark Kimber, CTO EMEA, JP Morgan Chase; John Harris, Global head of IT Strategy at GSK; Jon Lonsdale, MD of PR firm Octopus Communications; Richard Eaton, Partner at legal practice Bird & Bird and Drew Nicholson, MD of marketing consultancy DNX.

Snap Fashion was chosen as the overall winner, with Digital Shadows and Six3 coming second and third respectively. I love the simple Snap Fashion proposition; an app which allows users to take a picture of a piece of clothing on their phone before scanning more than 110 UK retailers online to find similar items.

All the finalists demonstrated such impressive entrepreneurial spirit in their ideas and presentation skills. Jenny Griffiths, Founder and CEO of Snap Fashion was presented with a cheque for $100,000, also winning a prize package consisting of $30,000 worth of marketing support, $30,000 worth of PR support and a further $15,000 in legal.

On winning the award, Jenny Griffiths, founder and chief executive of Snap Fashion said: “I’m particularly excited about the fact we get PR and marketing support because it’s something we have been wanting for ages.

“The money will also help us to make key new hires and develop the team, allowing us to really take Snap Fashion to the next level in the UK. The competition was incredibly tough, so I’m delighted that the judges thought Snap Fashion was a winning idea.”

Congratulations to all our winners! Looking forward, we have lots of ideas for the BIG Awards 2013 which will be launched in the new year.

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