Today we’re rolling out the first borderless network solution: the Integrated Services Router Generation 2 or ISR G2 which brings us closer to the reality of delivering connectivity to anyone, anything, anywhere, anytime — securely, reliably, and seamlessly.
Automating business processes, driving down costs and energy usage, optimizing video, ISR G2 does everything short of your laundry. And, not only is the launch great news for customers — up to five times the performance of the current generation ISRs at similar price points — but also for partners with a $10+ billion migration opportunity, VIP increases, and a higher rebate.
In this TelePresence video interview (another example of ways that we can be connected to anyone, anywhere), I spoke with Wenceslao Lada, Vice President of WW Channels Borderless Networks Architecture, about this announcement and what’s in it for partners.
What do a Ferrari, a Harley Davidson, and indoor skydiving have in common? (Aside from being cool things that I want to drive or try someday.) They’re all featured in this video highlighting the speed at which your marketing will take off at the upcoming Cisco Partner Velocity event in Paris on November 10-12.
Open to registered Cisco partners, Velocity will host some of the best and brightest minds of the marketing realm: personal branding guru William Aruda, B2B branding pro Martin Lindstrom, social media marketer Will McInnes, and many more.
If your customers are asking for managed services, but you don’t have an infrastructure in place just yet, partner-to-partner collaboration may be that missing puzzle piece you need.
Essentially, traditional partners can out-task their NOCs to partners like Heit who already have an infrastructure in place. Heit manages the services remotely — whether they include unified communications, routing, switching, or servers — and traditional VARs benefit from infrastructures that are already built. But the best part is that you still manage the front-end relationship with the client. Win win, right?
In the video below, Todd Roth, Cisco’s Director of WW Channels Strategy, and Heit CEO Dan Holt break it down and walk us through the process.
It’s no wonder. Video provides that extra “oomph,” adds personality — pushing the imagination far beyond the black-and-white text on a page. Using a consumer-level camera (like a Flip), YouTube, and some simple editing software, you can easily create a customer testimonial or a marketing video and broadcast it for free, even embed it on your website.
Sure, you may be feeling a bit apprehensive about your first foray into video. If it makes you feel any better, I’ve made just about all of the mistakes you can make during the course of my own video blogging career: too little light, bad sound, too much ambient noise, audio levels too low, you name it. I’d like to offer a hand so you don’t have to go through, say, the agony of editing video footage from a conference where all of the subjects are in shadows. (Let’s just say the footage would be perfect had it been a spy video.)
“Network problems…it’s nothing serious. Considering the money we saved on this equipment, it’s worth the risk.”
In these tough economic times, it may seem harmless for customers to take advantage of that too-good-to-be-true deal from an uncertified reseller. However, buying uncertified equipment may cost more in the long run in terms of lost time, repairs, and legal problems. This is according to an IDC Executive Brief “Creating Corporate Policies to Protect IT Infrastructure.” (PDF)