As Cisco evolves its products and services to map to architectures, partners and customers must develop new skills to be successful. Engineers will need to be able to devise network-centric architectures, and salespeople will require the ability to identify business issues and map technology solutions to the issue.
Building competencies in key areas including business consulting, architecture practice and business and solution modeling will position channel partners with the skills they need to thrive in this new architectural framework.
As the Global Director of the Worldwide Learning Partner Channel, my team works directly with our network of more than 450 strategic partners located in over 130 countries globally.
Learning Partners are authorized by Cisco to deliver technical, certification, product, and solutions training. They are key to supporting the company-wide transition to architectural strategy by delivering architectural proficiencies and related certification courses.
You have undoubtedly joined the more than 300,000 worldwide Cisco customers and channel partners who annually receive authorized training and enablement through Authorized Cisco Learning Partners.
To help Cisco partners and customers make the shift to architectures, we’re working closely with Learning Partners to create specialized training and skills development. In fact, Cisco is evolving its entire global Learning Partner Channel program to deliver architecture-based skills and training.
To speed customer adoption of the new architectural approach and help partners embrace architectural capabilities, Cisco is transforming its Worldwide Learning Partner Channel program into two tracks for FY12: Read More »
Today we are evolving our channel partner program with architecture specializations: Borderless Networks Architecture Specialization, Collaboration Architecture Specialization, and Data Center Architecture Specialization.
Architectures present massive opportunities for Cisco and its channel partners – borderless networks alone have a $49 billion total addressable market opportunity in FY11, collaboration $35 billion in CY11, and data center/virtualization is $42 billion in FY11.
To capture market opportunities that lie ahead, we must evolve towards architectures together. And here’s how we’ll do it.
Since starting my role in Cisco Channels social media some three years ago, I’ve been asked a lot of questions: “What video camera should I buy?” “Who do you like to follow on Twitter?” “Who does your hair?” (OK, no one’s actually asked me the last question, but drop me a note in the comments if you really want to know.)
But the most commonly asked questions that I hear over and over are: How do I get started with social media, what are the best tools to use, and how do I engage more customers? Well, in the interest of helping Cisco partners around the globe achieve resounding social media success, I’m happy to announce our new Channels blog series: Social Media Spotlight!
In this series, my fellow Channels blogger Kalpana Ettenson and I will be addressing any and all social media questions that you have. For starters, we want you to post your most burning social media questions in the comments below so we can address them in upcoming blog posts.
And we also have a few topics planned based on questions we’ve gotten in the past…Read More »
This post is the second in a series we’re featuring from Beth Vanni, Vice President of Amazon Consulting. Amazon Consulting is a partnering services firm dedicated to helping companies elevate the impact of partnering. Beth has over 25 years of experience in technology sales and marketing, with a specialty focus on partnering strategies and supporting operational plans.
Reaping tangible business efficiency benefits from technology has long been the quest for end-users, and as such, has been their primary demand from their solution providers. But what kind of channel organizations are providing the greatest value around business or industry solutions today? And are they getting the right kind of support and incentives from IT vendors to be effective and remain relevant?
Amazon Consulting research has shown that end-users have a distinct hierarchy of needs of their solution providers. On the top of that list is the solution provider’s ability to deliver on time and on budget, have a comprehensive product and services offering, then proactively anticipate the customers’ unique needs. In our most recent research entitled “Influencing the Influencers,” Amazon Consulting identified the current breed of partners offering these tailored business solutions.
Here’s more on the characteristics of this breed of partners:Read More »
Andrew and I missed our college days so much that we decided to join the spring break revelers and film Partner Update from sunny Coronado Beach in San Diego, California. In this episode, we’ll be delving into such important spring break topics as:
SPF 15 vs. SPF 20? Choose the right SPF for you!
Survival Guide: What to do if your friends bury you under sand while you’re napping.
Salt water – more nutritious than you realize.
Watch our special “Spring Break Survival Guide” edition of Partner Update.
Curious about how to prepare for your upcoming spring break? Read More »