The wait is over! Cisco is pleased to announce Jason Jennings as this year’s 2010 Partner Summit Keynote Speaker. Jennings and his research team have studied more than 100,000 companies and published four best-selling books on thought leadership. Throughout his career, Jennings has investigated theories like “think big, act small” and offers interesting insight into why “business leaders are a bit like monkeys.”
The Channels blog had the opportunity to interview Jennings about the keys to running a successful business and the connection between business leaders and monkeys:
In this final article of the Channels blog’s Creating Compelling Videos series, we’ll cover publishing and marketing your video. After all, what good is creating your viral video if doesn’t ever go viral? OK, truth be told, only a small percentage of videos actually do go viral and garner millions of views, but if you’ve followed all the steps laid in the previous articles, you’re well on your way to creating a compelling video that reaches your audience.
If you haven’t heard of UStream yet, you will soon. The site combines video broadcasting, along with a social feed from sites like Twitter and Facebook, to create an immediate and free way to interact with any audience via a live video stream. Think of UStream as an interactive platform that lets anyone with a camera (or an iPhone) and Internet connection broadcast to the world.
Cisco is currently using UStream for the Talk2Cisco chats. And, we’re also planning to use it to host chats for Cisco channel partners, the first of which will happen on April 6 at 1:30-2 p.m. PST. Log in to join Andrew Sage, VP of WW Small Business Sales and Lief Koepsel, Director of Services Marketing, for a discussion on Building a Profitable Small Business Practice.
Andrew goes into more detail in this video invite:
Last year’s Partner Summit in Boston focused on how together we will lead through the uncertain economic times. The event brought Cisco partners from around the globe together using social media on The Vibe and Twitter, live streaming keynotes, video, and networking events. Plus, a thriving Virtual Partner Summit meant partners could attend from anywhere without having to hop on a plane.
Watch the short highlight reel from last year’s event:
With Partner Summit just a few short weeks away, we’ve got a sneak preview of some news that we’ll be covering at the event: a new tool to help you uncover customer demand called Partner Marketing Central (PMC).
Creating compelling marketing campaigns is a challenging task, but this new tool will not only help you manage any campaign and ensure that customers are engaged, but you’ll get full reporting throughout.
The Channels blog caught up with Vice President of Worldwide Partner Marketing Luanne Tierney to get the scoop on PMC and how it works.
Here are some highlights of PMC’s features and functions for partners: