Blogger Biographies

Vice President, Worldwide Service Provider Marketing
Cisco

With 16 years tenure at Cisco Systems, Jeff Spagnola leads Cisco’s Worldwide Service Provider Marketing organization as Vice President since October 2004, where he is responsible for the marketing of Cisco’s solutions and technologies to service providers worldwide. As a leader of Cisco’s Service Provider Business Council, Jeff participates in the development and execution of Cisco’s Service Provider strategy. In addition to his marketing role, Jeff is responsibility for the acceleration of advanced technologies through the International Telecommunication Union (ITU) and other key standards bodies. Jeff is a frequent speaker at both industry conferences and standards forums and is a spokesperson for Cisco’s service provider strategy.

Jeff recently took on the position of board chair for the Center for Telecom Management (CTM), an industry-sponsored center at the University of Southern California’s Marshall School of Business, devoted to research and education to help the networked digital industry and its customers grow and prosper. Jeff also sits on the board of NXTcomm, the largest tradeshow in the United States for service providers.

Jeff has cultivated his extensive networking experience through a number of leadership roles in Cisco’s service provider and enterprise field organizations. Prior to his role as vice president, Jeff was a leader of Cisco’s mobile operator customer segment and responsible for sales, strategy and operations for mobile operators within the United States. Jeff spent an additional two years leading the service provider challenger segment and independent operating companies (IOC) throughout the United States. Previous to these sales roles, Jeff was in service provider marketing managing the implementation of the Cisco Powered Network program and service provider alliance programs outside of the United States. In addition to many years working with service provider customers, Jeff had held various field leadership roles in Cisco’s enterprise sales organization focused on large customers based in Northern California.

Prior to joining Cisco in 1991, Jeff spent eight years in working for NCR Corporation, Case Communications Ltd., and Develcon Electronics. Jeff holds a Bachelors of Science degree from the University of Dayton located in Dayton, Ohio. Jeff and his wife live in Los Gatos, California with their two children Jeffrey (15) and Carly (13).