Petra Neiger
Global Social Media Marketing
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Petra leads the Digital Brand Campaign and Social Business Group at Cisco, which includes:
1. The company's digital brand campaign
2. Center of Excellence focused on social media training and enablement, consulting, best practices and pilots, social media management, social partners, and governance
3. Social Programs, which consists of social media events and various social business programs, such as the Cisco Social Ambassador program and advocacy.
She is the recipient of several industry best practices awards and was named one of 25 Top Digital Marketers by BtoB Magazine in 2012. She has experience in many areas of marketing, ranging from market analysis and forecasting to marketing communications and program management.
Twitter handle: @petra1400
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Digital and Social
Social Media Mini Stories from Around Cisco #SocialSavvy #CiscoSMT
Petra Neiger | 24 Apr 2013
(0 Comments)
Thanks to everyone who attended the Social Media for Savvy Marketers conference last week – in person or virtually. ...Digital and Social
3 Practical Tips for the Social Media for Savvy Marketers Event at Cisco #CiscoSMT #SocialSavvy
Petra Neiger | 15 Apr 2013
(2 Comments)
We’re counting down the days until the Social Media for Savvy Marketers event on April 18 and ...Digital and Social
Social Media Is Like Gelato In A Cone #CiscoSMT #SocialSavvy
Petra Neiger | 12 Mar 2013
(2 Comments)
Last week I spoke at an event and the definition of social media came up. Some people refer to social ...Digital and Social
I [HEART] Our Employees: From Employees to Social Brand Ambassadors
Petra Neiger | 20 Feb 2013
(2 Comments)
The other day I was reading an article about “Cognitive Dissonance: Why Social Sharing Creates Employee Advocates”. ...Digital and Social
Social Media Tips in Bite-Sized Packaging
Petra Neiger | 17 Dec 2012
(1 Comment)
As the year is drawing to a close, I like to reflect on the friendships and professional relationships I ...The most recent activity within Cisco Social Rewards program will be displayed herePetra posted a comment!
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173 days ago.Badges earned within the Cisco Social Rewards Program will be displayed here.
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