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Jennifer Rideout

Marketing Manager, Canada

Marketing

Jennifer joined Cisco in 2016, taking responsibility for marketing content development and strategy across vertical industries and small- and mid-sized businesses. In her role, she creates engaging, relevant and personalized content for business leaders across Canada.

Prior to joining Cisco, Jennifer was a Senior Public Relations Consultant and Social Media Specialist with StrategicAmpersand, a technology-focused communications agency.

In her 11-year career, Jennifer has consulted and supported technology companies across Canada in multiple industries, including oil and gas, utilities, manufacturing, retail, education and healthcare.

She is based in Toronto.

Articles

April 18, 2018

RETAIL & HOSPITALITY

Watch On-Demand: The Future of Retail Webinar

1 min read

Retail is an industry in transition. As customer expectations rise and personalized experiences become the norm, many retailers look to technology as a potential solution … but given the complexity...

February 27, 2018

RETAIL & HOSPITALITY

The Future of Retail: What’s real and what’s hype after NRF 2018?

1 min read

If you attended the National Retail Federation (NRF) Conference this January – and perhaps even if you didn’t – you probably heard about the award-winning Cisco ToyBox<span...

Transforming the Mining Industry with Barrick Gold

3 min read

We sat down with Ed Humphries, Head of Digital Transformation at Barrick Gold, to discuss his company’s focus on digital transformation and becoming a 21st century organization.

February 7, 2017

MANUFACTURING

A Bromance for the Ages: When IT met OT

1 min read

To this pantheon of duo-ed greatness we now add Chad from IT (Information Technology) and Stan from OT (Operational Technology). This is their story.

February 2, 2017

MANUFACTURING

Team Chemistry and Industrie 4.0

2 min read

Chemistry bonds players from different backgrounds and experiences together, uniting them in a common goal. More often than not, it makes the team more than the sum of its parts.

December 13, 2016

MANUFACTURING

Your Plant Floor Needs Auston Matthews. Here’s Why.

2 min read

Fog computing is especially useful in manufacturing, where hundreds of machines and sensors on a plant floor are generating data about machine health, production status, and inventory levels.