Linda Beaton is a marketing manager with Cisco's Enterprise Segment Marketing team. In this role Linda helps define the messaging for Small and Medium-size business segments.

Prior to joining Cisco, she ran her own marketing and communications practice for almost 10 years, providing strategic planning and creative development services to help companies establish and re-establish their brands through online and offline efforts.

A New England native, Linda received her BA in Journalism/Advertising from University of Maine at Orono and then worked in New York City for six years before heading to the San Francisco Bay Area. When not immersed in work, Linda can be found running the trails of the East Bay or tasting the wines of Sonoma.

Follow Linda on Twitter at http://twitter.com/linda_beaton.