Jim Brady is senior public relations manager for Cisco, where he manages media relations for the company's service provider and cloud businesses. Previously for Cisco, he managed public relations programs and activities for several key business areas, including strategic alliances, business development and acquisitions, and unified communications. Brady has over 20 years experience in corporate and agency public relations, primarily representing Fortune-500 technology companies. Prior to joining Cisco, he was senior communications manager for Microsoft's Entertainment and Devices division, where he managed media and analyst relations, as well speaker's programs and web communications, for Microsoft's various video businesses. He also served as PR director at Philips Electronics, where he managed global communications activities for the company's consumer electronics and digital set-top box business units. Brady holds a B.S. in journalism and public relations from Syracuse University's S.I. Newhouse School of Public Communications. He served as an assistant in Syracuse University's Sports Information Department and later served as a spotter and production assistant, for ESPN's college football television broadcasts.