The economy seems to be on all of our minds. Intellectually, we understand this is a cycle and that the economy will turn around. However, we are concerned about how to prepare until the economy turns around and to we make sure we are positioned to take advantage of the upswing when it occurs. Cisco knows this current economic trend is top of mind for its Channel Partners who are facing new business dynamics and opportunities. In an effort to help our partners position themselves for what lies ahead, we announced Navigate to Accelerate, a global program that outlines 4 key strategies to help weather the storm. They include: 1. Focus on Finances -Maintain financial discipline, manage cash flow and credit.2. Focus on the Customer Base -Leverage existing customer relationships to drive profitability and loyalty.3. Focus on Changing Customer Needs -Elevate strategic role by helping customers adapt to new consumption models and solutions that promote productivity and cost reduction.4. Focus on the Future -Make strategic investments in technology and partnerships that will help prepare for the upturn. Navigate to Acclerate’s program is designed to help partners concentrate on strategies that are a must to their business. It provides tools, resources and incentives. To find out more information about Navigate to Accelerate, go to http://www.cisco.com/go/navigate.com You can also track our Channel views and thinking by following, Keith Goodwin, SVP of Worldwide Channels, Twitter at http://https://twitter.com/keitheg
Cisco announced today the acquisition of privately-held Richards-Zeta Building Intelligence. Based in Santa Barbara, California, Richards-Zeta Building Intelligence is a leader in Intelligent Middleware technology for building systems. If you’re not familiar with Richards-Zeta Building Intelligence, here is an example of what the technology can do…In California, PG&E (Utility Provider) has created a program that alerts customers to days of high demand on the electric infrastructure. PG&E’s customers are then able to take advantage of financial incentives if they can reduce their energy consumption on these days. By using Richards Zeta’s middleware, customers can integrate building systems with these demand response messages to deliver an automated process that reduces energy consumption.While this is terrific in the business world, there is also a huge benefit to California residents. With technology like this to automate and manage a buildings energy consumption, it may help eliminate California’s rolling energy blackouts during peak summer months. From what I hear, it can get pretty hot in many parts of California (Luckily, I live in San Diego County so wouldn’t know about that:-)).Richards-Zeta Building Intelligence will become part of Cisco’s Emerging Technologies Group (ETG). If you’re not familiar with our Emerging Technologies Group, it’s an internal group at Cisco that is focused on building businesses that we believe can grow to $1 billion + worth of revenue and take us into new adjacent markets. Through a combination of internal R&D, partnerships, and acquisitions, ETG incubates new opportunities for Cisco.To hear more about the acquisition, please check out this podcast with Phil Kirk, Business Development Manager in our Corporate Development group.http://www.cisco.com/web/about/ac78/podcasts.html
With small businesses being one of the more hopeful spots in the economy for a quicker recovery they are on everyone’s radar. Stimulus packages are being created, our new President talks about the importance of small businesses and Cisco too sees this segment as a key area where it can make a contribution and help small businesses just work. Cisco’s been talking about its strategy and the $100 million global initiative it put in place to provide dedicated solutions, services and support, along with go to market programs specifically for small businesses to help address their business problems using technology. With any solid strategy comes the delivery of the goods, and Cisco’s just announced a series of solutions that help small businesses with offerings around security, storage and unified communications.Couple that with a new support center and a small business on-line community for channel partners customers as well as some financial assistance and programs. Nice package all in all and a value proposition that”it just works” along with it. Check out News@Cisco to read and hear what Cisco executives are saying about small business and the opportunity that technology provides to let them stay focused on the business of small business. http://newsroom.cisco.com/dlls/2009/prod_012609.html
When Cisco announced the CRS-1 core router (http://www.cisco.com/en/US/products/ps5763/index.html) in 2004, more than a few people predicted that the company would sell no more than 50. Today, less than five years later, Cisco has shipped in excess of 3000.That’s called exceeding expectations.In a huge way. And it’s nothing new.In fact, 100 had been shipped after the CRS-1 had been on the market for just one year. The figure reached 900 by mid-2007, and it surpassed 3000 just 18 months after that -60 times that original prediction . . . and still going.Also, Cisco has shipped more than 150 multi-chassis units of the CRS-1 to address growing customer demands for network efficiencies. Why? Well, Cisco’s prediction of exponential growth in IP traffic -as detailed in its Visual Networking Index -has been proven correct. Traffic growth is being driven by increased network, service and application convergence to facilitate delivery of video services. The CRS-1 supports this growth with its capacity and ability to provide network efficiencies and support network virtualization.Don’t believe it? You can ask some of the more than 300 customers that have purchased CRS-1s (http://www.cisco.com/en/US/products/ps5763/products_press_coverage_list.html).
Over the last couple of years, Cisco has been aggressively sharing our vision and strategy for the consumer market. Last week at CES was a significant milestone for us in the consumer market. We made a variety of announcements that deliver on our vision/strategy of enabling people to live a connected life that is more personal, more social and more visual by utilizing the network as the platform for easily sharing experiences across devices, locations and applications.