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Cisco Partner Weekly Rewind – September 19, 2014

Each week, we’ll highlight the most important Cisco partner news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

Cisco made an exciting announcement this week in security this week with the industry’s first threat-focused next generation firewall – the Cisco ASA with FirePOWER Services – as well as enhancements to Cisco’s Security Channel Partner Program. Al Jacobellis provides an overview and discusses two major security specializations and incentive programs to help drive growth and relevance for our partners in his blog Igniting Security at Cisco.

Starting the Conversation with Business Outcomes

In Grow Your Leads and Increase Deal Size with Personalization, Marlowe Fenne (@mfenne) details how a small innovative team at Cisco is meeting with all kinds of success when beginning customer meetings with a discussion that focuses on customer-centric goals – business outcomes – to get a heart at the solution selling.  Starting the conversation this way at recent events increased the number of qualified lasts by 27 percent and the average deal size by 70 percent.

Wow, who wouldn’t want to enjoy this bump in the bottomline? If you’ll be at upcoming Cisco event like Interop (Sept. 29 – Oct. 3), stop by and ask to participate in a VIP Booth Tour. Read More »

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Off to the LTE Asia Awards: Singapore or Bust


Think about what is going on in the APJC Mobile Market for a minute:

  • In Korea, mobile data traffic on 2G, 3G, and 4G networks increased approximately 70% between 3Q 2012 and 3Q 2013.
  • In China, mobile data traffic of China’s top 3 mobile operators grew 90% in 2012 and 72% from mid-2012 to mid-2013.
  • In Japan, mobile data traffic grew 92% in 2012 and 66% from 3Q 2012 to 3Q 2013, according to Japan’s Ministry of Internal Affairs and Communications
  • While in India, Bharti Airtel reported mobile data traffic growth of 112% between 3Q 2012 and 3Q 2013 and Reliance Communications reported mobile data traffic growth of 116% between 3Q 2012 and 3Q 2013.

Nomophobia is Read More »

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Embracing the Internet of Everything with Customer-centric Innovation

Customer-centric innovation is part of Cisco’s DNA. We are constantly seeking to anticipate and drive market transitions and help solve our customers’ business challenges in a fast-changing world. These challenges are driven by multiple factors such as volatile markets, new requirements to the workforce and eventually most important, the digital disruption happening in nearly every market segment, vertical and geography around the globe. A Chairman of the Board at a major global automotive company recently said: “The automotive industry will foresee more disruption in this decade, than it saw in the last century.” The key drivers are new technologies and the opportunity, which occurs once we are combining people, processes, data and things. A concept Cisco describes as the Internet of Everything.

The Internet of Everything (IoE) is without any doubt the most significant market transition of our time. It creates unprecedented opportunities for companies, governments, cities and people, delivering true outcome. At the same time, it changes how innovation is being done: companies open up their R&D labs, ideas emerge and get funded in the social space. Customers around the world reach out to us and ask for our support in innovating their business, responding to Digital Disruption and aligning their business model to ongoing changes.

To bring customer-centric innovation to life, it is crucial to bring together the right parties: industrial and IT partners for developing and rapid prototyping, startups and accelerators to identify trends and turn them into business ideas. Cooperation with governments, academia and research institutes complements the picture.

With the announcement of openBerlin, Cisco is making an important step in its strategy of open, customer-centric innovation. openBerlin is one of six new Cisco IoE Innovation Center locations around the globe and the only one focusing on transportation, manufacturing and logistics, leveraging on the strengths and future potential of Europe in all of these areas.  Part of the center is an R&D lab, dedicated to the development of industry solutions and solutions for specific customer requirements.

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Overlap of communication and computation (part 2)

In part 1 of this series, I discussed various peer-wise technologies and techniques that MPI implementations typically use for communication / computation overlap.

MPI-3.0, published in 2012, forced a change in the overlap game.

Specifically: most prior overlap work had been in the area of individual messages between a pair of peers.  These were very helpful for point-to-point messages, especially those of the non-blocking variety.  But MPI-3.0 introduced the concept of non-blocking collective (NBC) operations.  This fundamentally changed the requirements for network hardware offload.

Let me explain.

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Evolving the Next-Generation Firewall: The Importance of Being Platform-Based

Why is platform-based a key imperative for next-generation firewalls (NGFWs)? In our previous blog posts, we outlined what it means to be threat-centric, integrating best-in-class security layers with shared intelligence across all layers to combat advanced multi-vector threats.

Multiple point products create considerable management complexity and cost for IT staff who are under tremendous pressure to efficiently manage IT environments, keep operational costs low, and maintain the best defenses to keep pace with the dynamic threat landscape.

To protect extended networks, the idea of being platform-based entails delivering a more effective yet simplified architecture with fewer security devices to manage and deploy. Unifying security layers in a single device not only closes gaps that attackers exploit but this architecture also reduces cost and complexity in a number of ways.

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