Last month Brian Shoda, a 12 year veteran of Cisco and most recently the director of Cisco’s IP NGN architecture sales for the Asia Pacific theatre, sat for an interview with Telecom Asia magazine. During the interview he discussed the impact of programmability on the network and why dynamically configuring services is important for telecom operators. Since some of our global audience doesn’t read Telecom Asia magazine they’ve graciously allowed us to reprint the interview.
1. [Telecom Asia] What are the key trends driving the transition in SP networking?
[Brian Shoda] Over the past several years, service provider networking has primarily focused on cost reduction through network optimization and revenue generation and the development of new and innovative products. However, recently with the explosion of mobile data traffic growth many operators have struggled to control capital expenditures as they scale their networks to support demand, often diverting capital from product development to ensure the on-going scalability of the infrastructure. In many markets, this has led to the stagnation of innovation and the commoditization of network services, which, in turn has lowered revenues and reduced margins as operators compete on price to maintain and grow their customer bases.
Other factors such as Read More »
Tags: Brian Shoda, CEWA, Cisco, Cisco onePK, IP NGN, ONE, SDN, Telecom Asia magazine
By Michele Baker-Cuthbert, Guest Columnist
Communication technology has really gone a long way to improve our lives in America. We have the power to connect with someone in less than a second. For people in other countries, they are not so fortunate.
In poorer countries, it is next to impossible to get the information they need because a simple staple like the Internet or mobile connectivity is not available. Just think, a soon to be mother would need information on what to do if she delivered her child early.
This is where MAMA, Mobile Alliance for Maternal Action has made a difference to over 20 million new and expectant mothers. The MAMA free mobile phone messaging service is found in over 35 countries. Read More »
Tags: healthcare, MAMA, medical access, Mobile Apps, sms, vni, VNI-SA
First impressions matter. Whether you’re trying to get a job, make a sale, or go on a second date, you know that the first things you do and say are critical. Studies say you have between 2 seconds and 2 minutes to make a first impression. When you download a new app for your tablet or phone, how much time does it have to make its first impression on you?
When IT departments make technology decisions, the path to end-user adoption is a key concern. The relative ease or difficulty of setting up and maintaining the back-end infrastructure or cloud service is one thing, but the means by which end users first experience the solution and get started using it is perhaps even more important.
IT needs products that are easy to roll out and that provide end users — their customers — with a delightful first impression. That’s why Cisco considers not just the end user experience and the IT administrator experience, but the places where they intersect, such as in the deployment of solutions to a large end-user community.
A tangible example of this attention to experience is Read More »
Tags: adoption, Cisco Jabber, Cisco Jabber for iPad, collaboration, instant messaging, itunes, Presence, user experience
It used to be that a video call meant going to a special room for a high-end video conference or putting up with the small webcam image on a laptop. Today, nearly all of the calls I handle at my desk are video calls because of the mid-range but very portable video meeting experience in the Cisco Jabber client.
Cisco Jabber Clients use the same video engine from Cisco Jabber Video for TelePresence (Movi). I use Cisco Jabber on our internal ACE network, where Cisco IT has been testing it as a new product before supporting it in production.
Being able to join a high-definition video call instantly, without having to schedule and wait, is more than just a convenience. It is becoming a necessity to conduct business these days and sometimes it’s the only way you can reach some people.
Read More »
Tags: ACE, chat, coc-collaboration, HD video, high def, IM, jabber, Jabber Video, Movi, Presence, softphone, video, video conferencing
Every day educators and students from more than 400 locations across Washington State have world-class educational resources at their fingertips, and every day they rely on the same network to access it.
In 1996, Washington legislators and educational leaders saw the Internet’s potential to transform learning. To guarantee that students across the state would always have equal access to online courses, resources, programs and degrees, they passed a bill to create a single broadband network that would connect all educational institutions.
The project, dubbed the K-20 Education Network, required a network that was high-performing, cost-effective, secure, scalable and reliable. Six years after the bill was passed, Washington State has a fast and reliable network that connects 99.8 percent of the state’s schools, community colleges, universities and libraries giving 1.5 million students access to the Internet and voice and videoconferencing services.
Read More »
Tags: Borderless Networks, edchat, edtech, TelePresence, VFT, VTC, wireless