Every Friday, we’ll highlight the most important Cisco partner news and stories of the week, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:
Off the Top
As the Vice President of Worldwide Services Partner Organization at Cisco, Raja Sundaram’s team develops and executes Cisco Services partner programs, go-to-market strategies, and sales engagement models. This week on the Channels Blog, Raja started a new series of blogs about the huge industry disruption taking place and how partners can capitalize on it through professional services.
Raja realizes there are big challenges around cloud, virtualization, big data, programmable networks, new consumption models and changing buying centers. He takes a look back at Partner Summit 2013 and how everything must come together to deliver the Internet of Everything (IoE). Read More »
Tags: cisco partner weekly rewind, cloud, partner weekly rewind, Professional Services, services, Weekly Rewind
Fellow Cisco IT Blogger, Aaron Chiles, and I had the great fortune to attend the Internet Summit in Downtown Raleigh last week. For those of you unfamiliar with the awesomeness that is the East Coast and thus the Internet Summit -- it is “the Southeast’s largest gathering of digital minds -- 2,000 innovators, senior marketers, entrepreneurs, and technology professionals.”
With keynotes and sessions given by leaders in the social media industry like Gary Vaynerchuk (CEO, Vayner Media), Alexis Ohanian (Co-founder, reddit), Ben Huh (Founder, Cheezburger) -- it is safe to say that we learned quite a bit about content marketing, innovative story telling, and winning with social media.
Take a look below for our top 5 insights from our week long adventure in the land of marketing.
5. Be Innovative in Telling Your Story
It’s a noisy world we live in where information is flying at you from every direction. @GaryVee had a lot to say about getting your story out to the masses. His biggest advice? Be Innovative. Go where the traffic is
4. Privacy Isn’t a “Thing” Anymore
Did anyone reading ever say “I’ll never buy anything with my credit card online, ever!” -- I know I did. Once. But then I did, and it was the most glorious thing ever. Now Amazon saves my credit card information, making it simpler for me to make quick purchases. I win because I save time. They win, because I’m more likely to make purchases.
3. Work is Not a Place
I think we can all agree that we were already aware of this. With mobility, smart phones, and now tablets taking the consumer market by storm, the way people engage and “work” is completely changing. It’s no longer a “work-life balance”. Now it’s all about integration.
2. Be Human
We are all human. We all make mistakes. Social Media, Blogging, Branding aren’t about perfection, they’re about aligning with your stakeholders.
and our #1 discovery?
1. Siri is also the Voice of Delta
Tags: aaron chiles, cheezburger, Internet Summit, isum13, IT, reddit, social, Somer Hall Shively
When was the last time you looked at your mobile device? Minutes ago? Seconds ago? We can’t seem to live without them, and in the consumer space, new mobile services are popping up it seems faster than your Twitter feed can handle. Below are mobile consumer services trends from the latest VNI Service Adoption Forecast (2012 – 2017) – you can see Mobile SMS, Mobile Commerce, Mobile Video, and Mobile Social Networking are on the rise, as is the number of devices per consumer.
Many organizations are looking for ways to leverage this upward trend in mobility and innovative mobile services for business benefit – whether it be for increasing customer satisfaction and communicating how the general population wants to receive communication, or offering Wi-Fi so users are able to consume the mobile services they want.
Cisco has made a big investment in mobile location-based services (LBS) over the past year with the introduction of the Connected Mobile Experiences (CMX) solution. CMX enables mobile users to adopt new innovative mobile services with an added benefit of relevance. Businesses can conduct mobile commerce, send texts, extend mobile video, or integrate mobile services with social media now based on the user’s location. Read More »
Tags: application, architectural approach, consumer, customer satisfaction, devices, ecommerce, innovation, innovative, lbs, line-of-business, location, location based services, location-based, mobile, mobile device, mobile LBS, mobile service, mobility, network, onboarding, Smart phone, social networking, trend, user experience, video, vni, wi-fi, wifi, wireless
I am pleased to announce that Cisco has released its ninth annual Corporate Social Responsibility (CSR) Report. I have come to realize that creating a CSR Report is not about reaching a project deadline – rather it is just one part of an ongoing stakeholder dialogue. We write our annual CSR Report to demonstrate commitment, and to hold ourselves accountable to those commitments — even during phases that have been challenging due to macro-economic or organizational change.
The 2013 Cisco CSR Report outlines our strategy to use our expertise, technology, and partnerships for social, environmental, and business impact. We report using a framework of five core pillars.
Read More »
Tags: Cisco CSR, corporate social responsibility, CSR, reporting, Sustainability
Over the last several years, government and law enforcement agencies have increasingly relied on mobile technology to engage citizens and help build a safer community. As we wrap up the public safety blog series, we’ll take a look at how mobility is driving the evolution of smart law enforcement and the role mobility will play in future efforts to serve and protect the public.
How Mobility is Driving Smart, Connected Law Enforcement
Like most industries, the history of law enforcement in America has an interesting story to tell, and it has come a long way thanks to advances in technology. Dating back to the early 1600s when unpaid volunteers kept the “night-watch,” today’s law enforcement officials are keeping communities safe through increased connections, new analytic capabilities and streaming information available at their fingertips. Read More »
Tags: Public Safety Blog Series-Government Agencies and the Future of Mobility