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5 Steps to Success: Encouraging Employee Social Media Engagement

Aristotle was spot on when he said, “The whole is greater than the sum of its parts.” This holds true when we look at the benefits of employee engagement in the socialsphere. Why not leverage your organization’s built-in social media army to evangelize the brand? Encouraging employee engagement across social channels on behalf of the brand seems to be a hot topic in social media these days.

Fast Company recently published how Cisco employees are contributing to the brand in their article, The Social Employee: The Secret Sauce that Cisco, Southwest Airlines and Adobe Use to Win.

Now the question is what are the steps for successfully encouraging employees to participate on behalf of a brand? In a recent Let’s Chat #Ciscosmt Twitter Chat we heard from Cisco’s Petra Neiger (@Petra1400) and Salesforce.com’s Jennifer Burnham (@JennyDBurnham), on ways to engage employees. In addition to their insightful tips, here’s my take on 5 steps to successfully encouraging employees to participate in the socialsphere:

Step 1: Training

  • It all starts here. Educate your employees with social media best practices, checklists, playbooks, toolkits, etc. Help your employees feel comfortable using social media on behalf of your brand. Interested in social media training? Check out our complimentary Cisco Social Media Training Program and follow the #ciscosmt hashtag. To request customized one-on-one team training sessions, email ciscosmtraining@external.cisco.com

Cisco Social Media Training Program Opportunity:

Step 2: Stretch Assignments

Once your employees have participated in training and are comfortable using social media best practices, create opportunities for their participation across multiple social channels. Leverage the masses to assist with social media campaigns, launches, events, etc. Even if social media is not their main role within your organization, develop these assignments as a great way to increase your program’s reach in addition to allowing employees to test out their new skill sets.

Step 3: Recognitions

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What motivates your employees? Is it a milestone badge, management recognition, or perhaps a prize of some sort? Knowing this will help you to motivate additional employee participation. Along the way, create incentive programs to entice your employees to participate. Adding an element of gamification and rewarding beneficial behaviors can go a long way.

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Two Models Meet Developer Needs for IT Private Cloud Services

With two delivery models in the Cisco IT Elastic Infrastructure Services (CITEIS) program, Cisco IT is meeting the needs of developers who just want raw servers and storage and those who want a fully managed platform service. The two models are an ongoing subscription service for a virtual data center (VDC) and a customizable set of resources for short-term use.

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Cracking Your Passwords With My Video Card.

There a few milestones in my life that I can look back on and know that I have turned a corner. For example;
- When I could no longer recognize the names in the Police Blotter section of the paper; I knew I was older. Although I still see familiar faces on COPS. It’s always good to stay in touch.
- When I could actually taste a difference between good beer and Pabst Blue Ribbon, I knew I could lie to myself better.
- When I heard of CUDA and immediately thought of Compute Unified Device Architecture instead of a bad to bone MOPAR with a Hemi; I knew I crossed into the valley of geek.

CUDA was invented way back in the day by NVIDIA as a way to let the video card process other stuff (in parallel) instead of just video. This is NOT a hack but an actual design framework. NVIDIA has a great site for folks interested in coding with CUDA at: http://www.nvidia.com/object/cuda_home.html This is great news because the support, forums, troubleshooting tools are outstanding! Not every NVIDIA card supports the CUDATM proc so double check with this site to be sure.

I wanted to take CUDA 5 (the latest version as of Oct 2013) out for a test drive so I went out to download the software development kit (SDK) thinking I was going to have to bite the bullet and learn sucky OpenGL or worse…<gulp> DirectX to get this work. Much to my MEGA surprise, CUDA actually uses C for parallel development!! Yee Haa!! I’ll be drinkin’ early tonight! I love writing in C because it is low level enough that I can control how the processor handles the code and it’s easier to spell then other languages. If you’ve been reading my blog for a while, you know the importance I place on grammar… After I read the SDK manual and found out that between the memory and grid/thread dimensions is a parameter called: Warp Size…Warp Size… I. Am. Home.  Warp is cool in both Star Trek and CUDA because it’s a way of grouping threads into blocks, then into grids. This gives us EXCELLENT control of hardware resources.  

Of course on NVIDIA’s site they talk about the great uses for CUDA in industrial, science, medical, saving whales and helping Robb match his shoes to his socks according to mood , geographic biorhythm and astral plane aura mapping.. . Hey that’s all well and good but I am using it to crack passwords baby!! Namely MD5 passwords, why? Because databases and WPAv2 can suck it!!  I played around with this for a while on some custom code I wrote up and noticed about a 10-15% calculation performance increase, not bad. Then I used BarsWF http://3.14.by/en/md5 code (it went open source back in Nov 2010) and wholly smokes I noticed a mega honkin’ increase in password cracking speed for sure. Matter of fact that is the fastest MD5 cracker I have EVER used. Plus it reminds me that I am as good at writing code as a Flowbee is to giving you that Madison Avenue haircut.  Although, I’m just starting to fart around with oclHashCat-Plus and it looks VERY promising!! http://hashcat.net/oclhashcat-plus/  yeah…very promising.  Relaxed and groovy for sure right! Come on! can I get a witness! This is your video code daddy-o!!!

 Back in the day, to get a poor mans type of grid processing muscle I used John the Ripper with the -d distributed switch to run multiple instances on multiple machines but scalability and tolerance of Robb to approve my expense reports wore thin. Although I did build a 120 node Raspberry Pi shade tree super computer which I’ll write about later on…

CUDA is a game changer and allows me a ton of options on a single machine. I added a few CUDA tools to my own home grown ISO like BarsWF, Pyrit, oclHashCat for wireless and Vernoux.

Then my fav canned security ISO; Backtrack  http://www.offensive-security.com/ is released with a few applications that support CUDA! I had to check that out for sure! Lucky for me that the folks at Offensive Security also had a CUDA config guide to walk me thru their CUDA implementation

http://www.backtrack-linux.org/wiki/index.php/CUDA_On_BackTrack

I still need to actually config BT5 to run the CUDA code. So I just followed the guide to build out the framework and it worked great without a hitch. No need to bore you with details you can read in the friggen sweet guide. It’s the results that make the difference here. I fired up CUDA-Multiforcer with the command:

/CUDA-Multiforcer-32 -h MD5 -c ./charsets/charsetnumeric -f ./test_hash_files/hashes-md5-numeric.txt --min=0 --max=500

I listed out this command not to show my CLI skills but to point one the most important arguments. The --min --max argument dedicates systems resources. If you plan on using your CUDA machine for other stuff like gaming, surfing and work stuff, lower the max number accordingly. It’s different for every machine. For my 8600 card, 500 is dedicating max resources. I use 10 for everything else except gaming and truthfully with the demand gaming tugs on a video card I do not game (on that machine) when CUDA is Crackin’. With 1500+ hashes, the tables from BOINC at http://www.freerainbowtables.com I busted thru and recovered the passwords with 96% accuracy in seconds. Impressive! Not as fast as BarsWF but not by much for sure.

You do not have to be a coder to take advantage of CUDA. There are some great canned applications already that will give you immediate success and change the way you look at password cracking.

Jimmy Ray Purser

Trivia File Transfer Protocol
The first document computer password “hack” was in 1962 by Dr. Allan Scherr.  He was looking for more computer time to run his simulations, so he submitted a request to print all passwords via punch card and just enjoyed the access!

Cisco Closes Acquisition of Sourcefire; What Does that Mean to You?

Mobility, cloud and the Internet of Everything (IoE) continue to change IT security making point product solutions insufficient. The old model of having disparate products securing isolated areas simply won’t protect against the dynamic threats of today’s world. In the ever-growing world of the Internet of Everything (IoE) the number of attack vectors will only increase.  Today’s security solutions require a continuous approach that is much more automatic when handling security threats before, during and after an attack.

The good news for our partners is that the acquisition of Sourcefire is complete. With Sourcefire part of the Cisco family, we will provide partners with a broad portfolio of integrated solutions that deliver unmatched visibility and continuous advanced threat protection across the entire attack continuum, and partners can:

  • Work with one vendor to offer a wide range of industry leading security offerings;
  • Become or remain more competitive in the security space; and
  • Use the support of Cisco to build your security business Read More »

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Why is Cisco at SAP TechEd

4 years ago, Cisco introduced a revolutionary server platform called Unified Computing System or UCS. Since that time it has become the number 2 blade server in the world. At the same time UCS was introduced, Cisco also elevated their relationship with SAP. Cisco was one of the first hardware platform certified for SAP HANA. Cisco has also announced and is selling SAP solutions on the UCS platform in a variety of solutions, those being SAP on Vblock, SAP on FlexPod, SAP ERP on UCS, Precision Marketing for retail establishments on UCS, Suite on HANA on UCS, Sybase ASE on UCS. Cisco is also working very closely with SAP on their cloud solutions and how these solutions will benefit joint customers.

So what is Cisco doing at SAP TechEd in Las Vegas from Oct 21 through Oct 25.

Palazzo Congress Center, Las Vegas
Come visit Cisco at our booth #1000 and see firsthand how
Cisco delivers a complete compute platform for SAP Applications, including SAP HANA. In booth demonstrations will include:

SAP on FlexPod
SAP HANA
SAP and Hadoop
SAP on Vblock
SAP IT Process Automation by Cisco

Attend Cisco Speaking Sessions
Join us at SAP TechEd for Cisco speaking and expert
networking sessions. With topics including: What Is
The Real Value of HANA, SAP and Hadoop, UCS For SAP HANA, and more. For more information on speaking sessions, click here. We look forward to seeing
you at our sessions.

Meet with Cisco Experts at Booth 1000

Cisco executives and subject matter experts will be available to meet with you at SAP TechEd 2013. To schedule a meeting, please contact your Cisco representative.

Connect at our Customer Events

Make sure to join us for some fun as well. We will be hosting a Customer Reception with some of our partners, for additional information, please contact you local Cisco Account Executive.

We will also be hosting an Exclusive Customer Dinner at TAO. For details, please contact you local Cisco Account Executive.

For more information be sure to visit,
Cisco at SAP TechEd Las Vegas.

Join the Conversation on Cisco at SAP TechEd Las Vegas

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