You don’t have to be a football fanatic to feel for the 49ers at Candlestick Park on December 19th, as their nationally-televised game against the Steelers was delayed not only once, but twice, amounting to a 35-minute total delay in the game. You can expect delays due to weather in blistering cold regions, but delays in San Francisco? (And we’re long past the days of the California brown-outs…) It’s no wonder this week the PG&E CEO called it the ‘most embarrassing moment of his career.’ (See interview.) Read More »
IT Brand Pulse released a series of awards and survey results today that confirmed Cisco’s Market Leadership position in Network Virtualization. In a survey of IT professionals, respondents were asked to name the market, price, performance, reliability, service and support, and innovation leader in the category of network virtualization technology. [Note: We will be making the report available to readers of this blog post here later this week when it's available.]
What is Social Selling?
You’ve probably heard of it; you may have even done some research to see if it’s “right” for your business. However, if you’re active in social media, you may be participating in social selling without even realizing it.
It is difficult to pin down an exact definition for social selling, as it depends on whom you ask. In short, social selling is the use of social media for generating and executing sales, but in a different way than traditional B2C. It is based on relationship building, and customers know who you are before you engage them in the sales cycle. Read More »
It’s a new year, the traditional time to resolve to lose weight (again), and to replace bad habits with good ones. But this year, I’m not going there. Did I overeat during the holidays? Yes. But forget my weight gain. What I want to focus on is why are so many of us overeating when so many others are going hungry. Why aren’t we using technology to fix this?
Dozens of businesses are sprouting up around food and technology—with a focus on capitalizing on our desire for fine dining. I won’t pretend that I’m a stranger to social media platforms that tip me off to the latest new restaurant opening, but what I’d love to see is some of this mindshare going toward helping to curb hunger. I’m not even talking about world hunger (yet) – I’m talking about in our own backyards. According to Feeding America, 48.8 million Americans lived in food insecure households during 2010. And according to a New York Times article a couple months ago, the number of kids signing up to receive subsidized lunches is increasing, due to the economy.
Enid Borden, President and CEO of Meals on Wheels Association in America recently wrote about this very topic. In her article, she quite eloquently asks, “How do we harness the power of imagination and creativity and put them to work in the human services domain? How do we prevent the foolishness of hunger in a food-rich land?”
January 16-17, 2012 marks the 101st National Retail Federation Annual Conference and Expo in New York and Cisco Retail team and myself will be there. You can find out what Cisco will be showing at the event and get sneak peeks of the preparations for the show throughout the week through our coverage on Twitter, Facebook, FourSquare, LinkedIn Group, YouTube and Cisco Retail blog.
More details Read More »